illustrations done for a campaign project for a Waste Recycle
company, DJ Afvalpapier. Based in Gauteng, South Africa.
Concept Sketch 01.
The universally-known recycling symbol was used as a foundation
to depict a world that prioritizes recycling and thus helps builds a
healthier and prosperous future for our planet. This is the main
idea and the focus of the campaign.
Concept Sketch 02.
This is the call to action message/ illustration
that points to the main campaign idea.
3D Design 01.
3D Design 02.
The illustrations were then hand painted on a big wall at a local mall on the
company’s recycling site. This process took around 15 days to complete.